Day 1 Sessions

Enjoy Today's Sessions Until

How to Increase Your Reach By Getting Booked on Podcasts

Derek Doepker

With Paul Brodie, Host & Founder of the Book Marketing Academy Summit 2024

In this BMA Expert Session, Derek covers how to get on podcasts to promote your book and author brand. Derek also shares multiple strategies on how to engage with podcast hosts to increase the chances of getting booked on their shows.

Derek Doepker is a former aspiring rockstar turned seven-time #1 bestselling author. He discovered a proven process that took him from struggling author to selling over 100,000 books. Now he shares this process with experts and influencers to turn their knowledge into a bestselling book.

You can connect with Derek at https://bestsellersecrets.com

Derek's Audiobooks Made Easy - https://audiobooksmadeeasy.com/paul

How To Super Power Your Marketing With Amazon Ads

Geoff Affleck

With Paul Brodie, Host & Founder of the Book Marketing Academy Summit 2024

In this BMA Expert Session, Geoff covers Amazon Ads and who authors should use them. Geoff also covers the three most important Amazon Ads metrics that authors should be tracking.

Geoff Affleck has helped hundreds of authors to publish, launch and promote #1 bestselling books ranging from Kindle eBooks to New York Times bestsellers. He coaches authors, publishes books, manages book launches, and runs Amazon Ads campaigns and other book promotions for both new and established nonfiction and fiction authors.

You can get in touch with Geoff at https://geoffaffleck.com/ads

Revolutionizing Book Launches: Marketing through Continuous Engagement of your Audience

Ross O'Lochlainn

With Ray Brehm, Host & Founder of the Book Marketing Academy Summit 2024

In this Expert Session, Ross O'Lochlainn critiques the traditional product launch model in online education, advocating for a sustainable, consistent enrollment strategy that prioritizes ongoing audience engagement. He emphasizes the importance of maintaining meaningful interactions post-launch and suggests a long-term marketing approach that includes regular sharing of offers and case studies, while also promoting one core offer monthly.

O'Lochlainn introduces the concept of marketing momentum, arguing that sustained engagement enhances conversion rates and fosters a more effective sales funnel aligned with customer motivations.

Ross O'Lochlainn is a former engineer turned conversion expert, and the founder of conversion engineering. He's worked alongside over 200 companies in the online education space, helping them consistently enroll more students so they can transition away from the launch model and build a sustainable business that they've always wanted.

You can get in touch with Ross at https://conversionengineering.co/open-every-day-offer-docs/

How to Save a Fortune and Grow Your Author Business with Pubfunnels

Ray Brehm

With Paul Brodie, Host & Founder of the Book Marketing Academy Summit 2024

In this Expert Session, Ray covers how you can save a fortune and grow your author business with Pubfunnels. Building your author brand can be overwhelming with all the different products and services that you need ranging from a CRM like MailChimp, a scheduling program like Calendly, affiliate management with ThriveCart, a website builder like WordPress or Kajabi, a course management system like Teachable or Thinkific, a lead magnet and optin system like Leadpages, webinar management and virtual summits with Kartra, and AI programs like Chat GPT.

This process can be incredibly overwhelming, complicated to integrate, time intensive and very costly. What if you could have a program that takes care of all these things for a fraction of the price?

Ray Brehm, aka The Summit Guy, is a USA Today and Wall Street Journal Bestseller Author and Virtual Event Expert. He is also the founder of Pubfunnels, the #1 Business Hub for Authors.